Brunswick Internal Medicine is composed of a team of board certified medical professionals specializing in the practice of providing expert care in all aspects of internal medicine. The practice primarily serves the vibrant metro New Brunswick area of central New Jersey.
The founding partners sought our services to design a corporate identity that would visually convey the confidence, trust and professionalism of the practice to current and prospective patients as well as to formulate potential relationships with professionals in other fields of medicine.
Once we defined the client's objectives, we began to develop initial designs for the core elements necessary to formulate the initial practice identity, primarily consisting of a logo or symbol including color and type style designs followed by business cards and corporate letterhead. After careful consideration, we presented the client with three designs that we considered to be the best alternatives. Each of these designs are shown below. Based on our recommendation, the middle design was chosen by the client as the identity for the practice.
Logo, Color and Typestyle Designs
We emphasized a logo design with elements that defined the medical profession with a very clean and conservative type style that communicated professionalism and confidence.
Business Card Designs
Corporate Letterhead Designs